The prospect of dominating the regulated UK iGaming market in the UK is an exciting one for all game providers. On March 10, 2023, Play'n GO, the leading mobile casino entertainment supplier, declared its casino games would launch in one of the best mobile casino apps in the country, Sky Betting & Gaming.
Roping in a tier-one operator in the UK is a notable accomplishment for Play'n GO, which is operational in over 25 regulated jurisdictions worldwide. Following the agreement, Sky Betting & Gaming customers will soon access Play'n GO's complete slots portfolio, including renowned titles like Book of Dead, Reactoonz, and Boat Bonanza.
It's worth noting that the alliance between Sky Betting & Gaming's parent group, Flutter Entertainment, and Play'n GO is a longstanding one. This new announcement is a testament to the partnership's success in the UK market.
Anna Mackney, the Regional Director for the UK at Play 'n GO, declared that the Sky Betting & Gaming collaboration is an exciting development, as it brings together two of the most innovative and adaptable organizations in the sector. The official added that Play'n GO is determined to expand its UK operations, and partnering with Sky Betting and Gaming is a massive step in that direction.
"We look forward to working with the team at Sky Betting and Gaming to deliver a safe, exciting experience for their players," Mackney remarked.
Meanwhile, Eamonn Beardsley, Head of Content at Sky Betting & Gaming, stated that it is a great honor to officially welcome Play'n GO as part of the Sky Betting & Gaming family. Beardsley said Play'n GO has been working with Flutter for some time, and the company's dedication to player safety and innovative portfolio of games makes them an ideal partner for the operator. The official was confident of a successful partnership in the years to come.
